Letterkenny live

Logo of Letterkenny live

Letterkenny Live is a weekly free paper published in Letterkenny in County Donegal in the Republic of Ireland. It was founded in 2023 as part of the Donegallive stable of news outlets in County Donegal. The first edition of Letterkenny Live, self-described as a "bright and breezy newspaper, was printed on 24 January 2023. The website for the paper, letterkennylive.ie, was launched the week prior. Although rural ‘freesheet’ papers have become rarer in Ireland in recent decades, Letterkenny had two such papers in the past: The Letterkenny Post and Letterkenny People (originally called the Letterkenny Listener). Both free papers were part of the River Media stable of Donegal papers and were eventually purchased by Iconic Newspapers, the owner of Letterkenny Live. The Post and People ceased printing in the 2010s, yet Letterkenny Live appears to be a continuation of the local freesheet tradition.

Letterkenny Live is printed on Tuesdays and also populates the news site donegallive.com, which includes content from sister outlets such as the Donegal Democrat, the Inish Times, and the Inishowen Independent. According to its website, Letter Kenny Live has a print audience of 100,000. However, it is unclear how this audience statistic is generated, as the entire county of Donegal only has a population of 160,0000. It appears that Letterkenny Live has no dedicated staff, as editorial staff for sister papers such as the Donegal Post and Inish Times are listed on the website. Further, the physical address for the paper is listed as the same address as for the Donegal Democrat and Donegal Post.

Letterkenny Live is owned by Iconic Newspapers, which is owned by Media Concierge (Holdings) Limited. Media Concierge is wholly owned by The Denmark Family, with UK businessman Callum Denmark as the controlling shareholder.

(Last updated in May 2026)

Key Facts

Audience ShareMissing Data
Ownership TypePrivate
Geographic CoverageLocal
Content TypeFree
Data Publicly Available
ownership data is easily available from other sources, e. g. public registries etc.

Ownership

Ownership Structure

Letterkenny Live is operated by Formpress Publishing Limited, which is owned by Iconic Newspapers Limited. The parent organisation of Iconic Newspapers Limited is Media Concierge (Holdings) Limited (previously Mediaforce (Holdings) Limited). The Denmark Family is the sole owner of the media group. Callum Denmark, who owns 75.1% of shares, is identified as the controlling shareholder in accounts filed with Companies House in the UK for Media Concierge Holdings Group Limited. The remaining company shares are owned by T.C. Denmark (24.1%), and V.M. Denmark (0.9%) and previous controlling shareholder Malcolm Denmark with a single share.

Voting RightsCallum Denmark is identified as the controlling shareholder in accounts filed with Companies House in the UK for Media Concierge Holdings Group Limited.
Individual Owner

Operating Company

Facts

Founding Year2023

Iconic Newspapers (owned by Media Concierge Holdings Ltd., previously known as Mediaforce) owns 18 newspaper titles throughout the Republic of Ireland. Iconic purchased 14 of these papers, including the Mayo News, from Johnstown Press in a 2014 acquisition.
Iconic has especially focused on modernising and digitising its Irish newspaper stable by providing news sites for all papers, sometimes consolidating regional papers under a single site (e.g., Donegallive.ie). All Iconic news websites include 'live' at the end of their URLs. News content appearing on these websites is free to access, though the e-paper versions of the local papers require a subscription. Unlike Mediahuis, Iconic has not publicly stated that it is phasing out print newspapers in favour of news sites.
Iconic’s parent company, Mediaforce, also owns Mediaforce Ireland Limited (Mediaforce Ireland) which acts as a conduit for the channelling of national advertising to local and regional newspapers in the State, including titles which are not part of the Iconic Newspaper Group. Given the potential conflict interest in Mediaforce’s simultaneous ownership of an advertising sales agency and the largest single block of regional newspaper titles in Ireland, the Competition and Consumer Protection Commission has made approval of Iconic acquisitions of additional print titles subject to the receipt of assurances guarantees that Iconic/Mediaforce will not abuse their market power.

CEO
  • Callum Denmark

    Callum Denmark became CEO of Media Concierge Holdings Group Limited in November 2025, replacing his father Malcolm. (Malcolm Denmark is an advertising executive who established Mediaforce UK in 1985, an advertising agency which represented media owners to advertising agencies.) At the time, Mediaforce focused mainly on regional outlets across the UK. However, the business now includes the production and distribution of inserts in local and national titles. It has also expanded into print and online outlet ownership through an aggressive acquisition policy focusing on regional and local media publishers in the UK and Ireland.

    As such Callum inherited Media Concierge (Holdings) Ltd., which has ventured into business activities that encompass a full range of advertising services such as representation, marketing, publishing, and distribution for Iconic Media in Ireland (Mediaforce Ireland/Formpress), which is the news publishing section of his business. In addition to media businesses,
    Malcolm Denmark owned 75.2% of Media Concierge until November 2025, alongside his son Callum Nicolas Denmark’s 15%, his daughter Tara Clare Denmark’s 9% and Valerie Mary Denmark (born 1957) 0.76%. In November 2025, Malcolm stood down as beneficial owner and was replaced by Callum Denmark. Of the 30.4m shares in the company, 75.1% are held by Callum, 24.9% by Tara, 0.9% by Valerie with Malcolm retaining a single share.

Editor-In-Chief
  • Alan Foley

    Alan Foley has served as the Managing Editor for Iconic Media outlets in County Donegal since 2023. He is responsible for content appearing in the Donegal Democrat, the Inish Times, the Inishowen Independent, the Donegal Post and LetterkennyLive. He previously worked as a sports editor for the Donegal Democrat.

ContactPier 1 Quay Street
Donegal
Co. Donegal
news@donegallive.ie
+353 (0) 74 97 40 160
www.donegallive.ie
RevenueMissing Data
Operating ProfitMissing Data
Advertising (in % of total funding)Missing Data
Market ShareMissing Data
Headlines
Meta Data

Historical information about Iconic Newspaper’s Donegal holdings was obtained by triangulating information from donegallive.ie and news articles related to the sale of River Media newspapers. Information about circulation was gathered from the paper’s website.

Ownership and financial information was gathered from the FAME Database (Moody’s) regarding Formpress Publishing Limited, Iconic Newspapers Limited, and Media Concierge (Holdings) Limited.

Information regarding editor Alan Foley was sourced from donegallive.ie.

Accurate estimation of audience share is not possible. Although Kantar collects publicly available figures on readership for national titles, parallel figures are not available for regional and local newspapers. Additionally, overall revenue details for the market as a whole are not available.

Accurate estimation of audience share was not possible because there is currently no standard of audience measurement available for print and online news titles in Ireland. Individual outlets may publish data on readership or users; however, measurement parameters and sources vary between organisations, thereby limiting opportunities for comparison.

Sources
Documents (PDF)
  • Determination of Merger Notification River Newspapers
    Link File
  • Compiled Financial Data Formpress Publishing Limited
    Link File