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Nenaghlive is a news website serving Nenagh, a town of approximately 10,000 people in west County Tipperary. Nenaghlive is populated by content from The Nationalist and its sister paper, The Tipperary Star. The Nationalist is a weekly local paper that was founded in Clonmel, a town in south County Tipperary, in 1890. For most of the paper’s history, it was known as the Nationalist and Munster Advertiser; however, in 2011, it reverted to The Nationalist, its original title. The Tipperary Star is a weekly local newspaper published in Thurles, Co. Tipperary. It was founded in 1908 by long-time newspaper editor Edward Long. The Nationalist and the Star are the main media outlets serving County Tipperary in the Midlands region of Ireland.
Nenaghlive was launched in 2021 and primarily runs stories appearing in the Nationalist and Star’s print editions. Toggling between the Nenghlive.ie and Tipperarylive.ie (the other news website populated by the Nationalist and Star) reveals little difference in news content. Information about page visits for the Nenaghlive itself is not publicly available, though the ‘advertising’ section of the website claims 10,000 ‘local potential customers’ across print and digital.
The decision to launch Nenaghlive was made by its owner, Iconic Newspapers. All Iconic news websites now include ‘live’ at the end of their URLs. Iconic’s push for centralised local news sites aligns with broader ‘digital first’ trends in the Irish news industry. Newspaper owners in Ireland are increasingly reducing staff numbers through voluntary redundancies and layoffs. Some owners (such as Mediahuis) are planning to phase out print publications altogether due to declining print circulation and increasing costs. It is important to note, however, that unlike most other Iconic ‘live’ websites, Nenaghlive did not emerge from a print publication and was instead created as a digital-only entity (though it is populated by other Tipperary newspapers).
The collection of local news sites under a single banner also represents another layer of de-localisation in the Irish news industry. Irish newspaper ownership has become increasingly concentrated in the 21st century, and Iconic (Media Concierge) is now Ireland’s largest holder of local and regional papers, with 18 titles. The impact of the combined concentration in ownership and web presence is that traditionally hyper-local titles such as the Tipperary Star now also share regional and national content on their websites.
Further, there is a degree of opacity around the curation of content on centralised news sites compared to local titles. For example, information regarding management of Nenaghlive and its content is not provided on the website. The only contact information provided is a general email address for advertising and news. Indeed, there does not appear to be a dedicated editorial staff for the website. This lack of editorial transparency is problematic and raises the question of whether Ireland’s online news sites will adhere to the same level of editorial transparency as in print publications.
The newspapers that populate Nenaghlive— Star and the Nationalist—were purchased from Johnstown Press by Iconic Newspapers in a 2014 acquisition. Iconic Newspapers is owned by Media Concierge Holdings Group Limited, which is in turn owned by The Denmark Family, with UK businessman Callum Denmark as the controlling shareholder.

(Last updated in May 2026)

Key Facts

Audience ShareMissing Data
Ownership TypePrivate
Geographic CoverageLocal
Content TypeFree
Data Publicly Available
ownership data is easily available from other sources, e. g. public registries etc.
Operating CompanyForm Press Publishing
Identifier: Limited Liability Company, Companies Registration Office (CRO) Company Number: IE538870

Ownership

Ownership Structure

Nenaghlive is operated by Formpress Publishing Limited, which is owned by Iconic Newspapers Limited. The parent organisation of Iconic Newspapers Limited is Media Concierge (Holdings) Limited (previously Mediaforce (Holdings) Limited). The Denmark Family is the sole owner of the media group. Callum Denmark, who owns 75.1% of shares, is identified as the controlling shareholder in accounts filed with Companies House in the UK for Media Concierge Holdings Group Limited. The remaining company shares are owned by T.C. Denmark (24.1%), and V.M. Denmark (0.9%) and previous controlling shareholder Malcolm Denmark with a single share.

Voting RightsCallum Denmark is identified as the controlling shareholder in accounts filed with Companies House in the UK for Media Concierge Holdings Group Limited.
Individual Owner

Operating Company

Facts

Founding Year2021

Iconic Newspapers (owned by Media Concierge Holdings Ltd., previously known as Mediaforce) owns 18 newspaper titles throughout the Republic of Ireland. Iconic purchased 14 of these papers, including the Mayo News, from Johnstown Press in a 2014 acquisition.
Iconic has especially focused on modernising and digitising its Irish newspaper stable by providing news sites for all papers, sometimes consolidating regional papers under a single site (e.g., Donegallive.ie). All Iconic news websites include 'live' at the end of their URLs. News content appearing on these websites is free to access, though the e-paper versions of the local papers require a subscription. Unlike Mediahuis, Iconic has not publicly stated that it is phasing out print newspapers in favour of news sites.
Iconic’s parent company, Mediaforce, also owns Mediaforce Ireland Limited (Mediaforce Ireland) which acts as a conduit for the channelling of national advertising to local and regional newspapers in the State, including titles which are not part of the Iconic Newspaper Group. Given the potential conflict interest in Mediaforce’s simultaneous ownership of an advertising sales agency and the largest single block of regional newspaper titles in Ireland, the Competition and Consumer Protection Commission has made approval of Iconic acquisitions of additional print titles subject to the receipt of assurances guarantees that Iconic/Mediaforce will not abuse their market power. .

CEO
  • Callum Denmark

    Callum Denmark became CEO of Media Concierge Holdings Group Limited in November 2025, replacing his father Malcolm. (Malcolm Denmark is an advertising executive who established Mediaforce UK in 1985, an advertising agency which represented media owners to advertising agencies.) At the time, Mediaforce focused mainly on regional outlets across the UK. However, the business now includes the production and distribution of inserts in local and national titles. It has also expanded into print and online outlet ownership through an aggressive acquisition policy focusing on regional and local media publishers in the UK and Ireland.

    As such Callum inherited Media Concierge (Holdings) Ltd., which has ventured into business activities that encompass a full range of advertising services such as representation, marketing, publishing, and distribution for Iconic Media in Ireland (Mediaforce Ireland/Formpress), which is the news publishing section of his business.

    Malcolm Denmark owned 75.2% of Media Concierge until November 2025, alongside his son Callum Nicolas Denmark’s 15%, his daughter Tara Clare Denmark’s 9% and Valerie Mary Denmark (born 1957) 0.76%. In November 2025, Malcolm stood down as beneficial owner and was replaced by Callum Denmark. Of the 30.4m shares in the company, 75.1% are held by Callum, 24.9% by Tara, 0.9% by Valerie with Malcolm retaining a single share.

Editor-In-Chief
  • Darren Hassett

    Darren Hassett, a County Tipperary Native, has served as Tipperary’s Regional Editor for Iconic Media (incl. The Nationalist and Tipperary Star) since 2021. He previously worked as a reporter for the Irish Daily Mail, the Kildare Nationalist, the Ireland International News Agency, and the Kilkenny People.
    Although Hassett’s political leanings are not publicly known, he wrote a popular 2024 column for Tipperarylive.ie condemning far-right involvement in anti-immigration protests in the Tipperary village of Dundrum.

ContactMissing Data
news@nenaghlive.ie
www.nenaghlive.ie
RevenueMissing Data
Operating ProfitMissing Data
Advertising (in % of total funding)Missing Data
Market ShareMissing Data
Headlines
Meta Data

Historical Information about The Tipperary Star, The Nationalist, and Tipperarylive was obtained from the Tipperarylive website, as well as from the RTE Archives and a PhD thesis by Dr Christopher Dougan on the Irish provincial press. The launch date of Nenaghlive was approximated from data provided by The Wayback Machine (web.archive.org).

Ownership and financial information was gathered from the FAME Database (Moody’s) regarding Formpress Publishing Limited, Iconic Newspapers Limited, and Media Concierge (Holdings) Limited.

Information regarding Editor, Darren Hassett, was taken from his LinkedIn profile and tipperarylive.ie editorials.

Accurate estimation of outlet market share was not possible because reporting on income levels in Ireland is typically done at the group level rather than the individual title level. Additionally, overall revenue details for the market as a whole are not available.
Accurate estimation of audience share of news sites is not possible. Although Kantar collects publicly available figures on readership for national print titles, parallel figures are not available for regional and local newspapers and their websites. Furthermore, the ‘advertise with use’ sections of Iconic’s ‘Live’ websites do not provide information on page visits and only present consolidated readership numbers across print, website and social media.

Sources
Documents (PDF)
  • Compiled Financial Data Formpress Publishing Limited
    Link File
  • Financial Statement Formpress Publishing Limited (2023)
    Link File